Using Local Data to Inform Prevention Strategies: POLD Findings
Janet provided an insightful summary of the County’s Alcohol and Drug Programs, and described some of the County’s prevention strategies and initiatives that were developed using local data. EVALCORP identified how data can be used for prevention planning. Specifically, we discussed recent college-aged survey findings and how Ventura County’s Place of Last Drink (POLD) Survey is used to inform county strategies/initiatives. Kim wrapped up the presentation by providing an overview of ProjectSAFER’s innovative designated driver campaign, Be the DD & Win! Kim detailed how ProjectSAFER consistently uses POLD data along with law enforcement data to target retail establishments and engage them in the campaign aimed at reducing impaired driving. This was a great collaboration that showcased how local data can be used in various ways to help improve public safety and overall well-being.

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